top of page

YOUR RESULTS

Cultural Barriers
Market Barriers
Regulatory Barriers

Lack of long term vision including CE

KEY BARRIER

Lack of understanding of CE benefits

KEY BARRIER

High initial investment

KEY BARRIER

Obstructing

laws

KEY BARRIER

Low virgin material prices

Administrative burden

Risk aversion

Limited Standartisation

Lack of governmental support

RECOMMENDATIONS

Anchor 1
IMPORTANCE OF LONG TERM VISION

Being able to integrate Circular Economy in your companies long-term vision is key to ensure alignment across the organisation and create actionable steps. 

Current Status 

Your company is already aware of the necessity of circularity, thus defining a clear long term-vision that works towards the circular economy is the next step. 

 

While you are already motivated to drive towards this new concept, you and your team might not yet be aligned on what this new future will look like and how you actually define circularity in the context of your business. 

Recommendation

Try to understand how circularity might be changing your company’s business model in the long run. Focus on the business opportunities such as growth, market differentiation or market share. Also take the enhanced environmental and social impact into consideration. 

Anchor 2
ADDED VALUE PROPOSITIONS

In order to convince everyone in your company of the benefits of the circular economy, it is important to identify the added value propositions of circularity. 

Current Status 

Your company is already planning first circular initiatives, however a better understanding of the added value propositions in a circular economy context is still needed. 

Recommendation

When looking at potential new value propositions it is important to not only look at economic value but also utilize customer and environmental value propositions.

​

​

 

Use this canvas to identify how circularity translates into added customer and environmental VPs and how these VPs capture economic value from the firm. 

Anchor 3
UNDERSTANDING LEGISLATIVE STRUCTURES

Being able to understand potential regulatory barriers or governmental incentives on your journey towards circularity is key to a successful implementation of circular initiatives. 

Current Status 

Your company has already started to plan circular initiatives, in order to put those into practice it is important to be aware of the legislative framework you are operating in.

 

EU policy makers as well as national governments such as the Netherlands, have giving increasing attention to the concept of the circular economy in the past years. A government wide plan has been created in the Netherlands, which aims for a fully circular economy by 2050.  

Recommendation

Choose someone from your team, or an external partner who deep dives into the legislations, policies and incentives for the circular economy in relation to your sector. Make use of external sources, which have already created knowledge hubs around this topic. The municipality or their partner organizations can also be a source of information for your specific region. 

PROTOTYPE WEBSITE

​

BACHELOR THESIS CREATIVE BUSINESS

bottom of page